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Aura Hotel Times Square

New York · us

Aura Hotel Times Square

8.1
Excellent1,506 reviews
  1. Hotel Collection
  2. /Hotels in New York
  3. /Aura Hotel Times Square
Paid WiFiSelf parking (surcharge)Covered parkingSecured parkingConcierge serviceFitness facilities (surcharge)

Check-in / Check-out

From 04:00 PM · Until 11:00 AM

Classification

4-Star Hotel

Amenities

Fitness facilities (surcharge), Non-smoking rooms, Air conditioning, Pets allowed, Lift / Elevator, Luggage storage

Location

New York, us

Walkability

100
Walk
92
Bike

Luxurious Rooms and Amenities

Indulge in our upscale rooms with flat-screen TVs, plush bathrobes, and deluxe toiletries for a comfortable stay.

Exceptional Guest Services

Experience top-notch hospitality with our concierge service, 24-hour front desk, and a well-equipped fitness centre to cater to all your needs.

Prime Location

Discover iconic landmarks such as Times Square, Rockefeller Center, Bryant Park, and Madame Tussauds just a short stroll away from our hotel.

To book your stay at Aura Hotel Times Square and enjoy these fantastic amenities, visit our website or call us now.

Neighbourhood

What’s Nearby

42 St–Times Square

4 min walk

A major subway hub serving numerous lines, providing extensive access throughout New York City.

47-50 Sts–Rockefeller Center (B/D/F/M)

8 min walk

A subway station conveniently located for accessing Rockefeller Center and its surrounding attractions via the B, D, F, and M lines.

Los Tacos No. 1 - Times Square

2 min walk

A bustling taqueria offering authentic Mexican tacos and quesadillas made with fresh ingredients in a vibrant, street-style setting.

4.6

Joe Allen

4 min walk

A classic Theater District eatery renowned for its Broadway memorabilia and a popular spot for pre- and post-show dining.

4.4

Times Square

2 min walk

A world-famous commercial intersection, entertainment hub, and major tourist destination known for its dazzling billboards and vibrant atmosphere.

4.7

Bryant Park

4 min walk

A beloved urban oasis in Midtown Manhattan, offering seasonal gardens, free activities, and a relaxing green space amidst skyscrapers.

4.7

Top of the Rock Observation Deck

10 min walk

Perched atop 30 Rockefeller Plaza, this observation deck provides spectacular 360-degree panoramic views of the New York City skyline.

4.7

Richard Rodgers Theatre

4 min walk

A historic Broadway theater that has hosted numerous iconic and Tony Award-winning productions.

4.7

M&M's World New York

6 min walk

A colorful, three-story retail-entertainment venue in Times Square, offering a vast selection of M&M's candies and merchandise.

4.4

The Rum House

4 min walk

A stylish and intimate bar known for its extensive rum selection, classic cocktails, and live piano music in the Theater District.

4.5

Loading rooms and rates...

FAQs

Common Questions

Check-in is from 04:00 PM and check-out is by 11:00 AM. Early check-in and late check-out may be available upon request.

Yes, the hotel offers fitness center for guests.

Yes, parking is available. Contact the hotel directly for current rates.

Yes, complimentary Wi-Fi is available throughout the hotel.

The nearest station is 42 St–Times Square, 4 min walk from the hotel.

No promo codes needed. As a Dyme member, you automatically receive wholesale pricing up to 35% below public rates.

Sustainability

Travel That Gives Back

Every booking through Dyme directly funds clean energy infrastructure.

5,910 tons
CO₂ Avoided Annually
~271,000
Equivalent Mature Trees Per Year
15 Central Parks
Of Mature Trees Equivalent

Sustainability at Aura Hotel Times Square

LowHigh
Medium Carbon

No specific sustainability information is publicly available for this property. Aura Hotel Times Square underwent a renovation and rebranding, opening in 2024.

Emissions estimates are calculated using the local electricity grid carbon intensity for the hotel’s region, sourced from the U.S. EPA eGRID database (for U.S. properties) and Electricity Maps (for international properties). All sustainability information is derived from publicly available data sources, including hotel websites and certification bodies, and may not reflect the hotel’s actual energy usage or specific sustainability measures. Figures are approximate and provided for indicative purposes only.

Location

How to Find Us

120 West 44th Street

New York · us

Policies

Good to Know

Check-in & Check-out

Check-in from 04:00 PM. Check-out by 11:00 AM. Early check-in and late checkout may be available upon request.

Cancellation

Cancellation terms vary by rate. Flexible rates allow free cancellation up to 24–48 hours before arrival. Non-refundable rates cannot be canceled or modified.

Payment

All prices are all-inclusive with taxes and fees. A valid credit card is required at check-in. No additional resort or service fees will apply.

Important Information

An additional destination fee will be applicable per room, per night and offers multiple services and amenities.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

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Why Dyme

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AURA HOTEL TIMES SQUARE

Guest Reviews

What Guests Say

8.1

Excellent

1,506 reviews

Highlights

  • +Great location
  • +Friendly staff
  • +Clean rooms

Could Improve

  • –Noisy AC
  • –Small rooms
  • –Overpriced
Cleanliness8.0

No major complaints, but some reviewers noted issues with noisy AC and ventilation.

Service8.5

Many reviews highlighted friendly staff and helpful service.

Location9.0

Consistently praised for its proximity to Times Square and central attractions.

Room Quality8.0

Rooms generally comfortable, but some mentioned issues such as small size and noise from heating.

Amenities7.5

Basic amenities with minor issues like lack of fridges and some complaints about the shower design.

Value for Money7.4

Some mentioned it was overpriced relative to room size and amenities.

Food and Beverage8.0

Breakfast was okay; some noted it needed clearer information on the offering.

Overall Experience8.5

Overall positive sentiments with a few room for improvements.

Sarah

Couple · May 2026

10

Personable, friendly staff, clean, comfortable room in a great location.

Liked:This property is within walking distance of everything we like to do in New York. Broadway, Bryant Park, the Public Library, Times Square and Grand Central (for trains to and from JFK).
Disliked:Not applicable

via Nuitee

Olgeirsson

Solo Traveller · May 2026

7
Liked:Clean, good location and friendly staff
Disliked:Loudest aircon i have ever heard. Sounded like diesel generator starting inside the room.

via Nuitee

Elizabeth

Couple · May 2026

10

We had a great time!

Liked:Rose at the front desk

via Nuitee

Jovana

Couple · May 2026

9

Very good

Liked:Employees were very friendly. Room was clean and for NYC conditions decent in size. Location is great.
Disliked:We were on the third floor looking into a wall, which is not that bad considering location and the amount of time we spent in room, but directly underneath our window were some huge ventilations which were very loud all of the time. Also heating in room was very loud.

via Nuitee